With the rapid popularization of mobile Internet and continuous improvement of logistics infrastructure, the leisure food industry has developed rapidly, and a large number of new brands and products have emerged. In the context of consumer upgrading, people have put forward more demands for leisure food in terms of health, taste, packaging, etc., and the development of the entire industry still needs a long time to contribute.

Firstly, with the improvement of health awareness, health has become an important factor affecting consumer consumption decisions, and the content of ingredients such as salt, sugar, and oil has become an important benchmark for people to judge whether food is healthy. In the context of health-oriented consumption, it is recommended that relevant enterprises increase investment in the research and development of raw materials and processes in the leisure food industry, starting from low sugar and low calorie, high-quality raw materials, processing technology, etc., to produce healthy food that meets consumer needs, and promote the development of the leisure food industry towards a healthy trend.

Secondly, it is necessary to upgrade products in a targeted manner based on the characteristics of the product market and consumer groups. For example, young people have strong consumption potential for leisure food, and they pay more attention to product taste, packaging, and consumer experience. Relevant enterprises can adjust their product structure according to the taste of young people and promote product upgrading. In the nut stir fry product market, there are both established manufacturers and emerging brands, with fierce competition. Merchants can start from the personalized needs of consumers and achieve rapid and large-scale product sales.

Finally, promote the accelerated integration of industries. The leisure food industry industry chain includes upstream planting and breeding links, midstream food processing, warehousing and logistics links, and downstream terminal consumption links. It is recommended that relevant enterprises strengthen supply chain integration, establish a "production based on sales" procurement model, and assist in the rapid transformation of consumer demand into products. For example, using digital upgrading as a lever to optimize the efficiency of supply chain organization and achieve quality monitoring throughout the entire process. At the same time, we will conduct in-depth research on the changing trends in consumer demand, accelerate the implementation of precision manufacturing, and enhance the integration speed of the entire industry chain of production, supply, and sales.